OUR BRAND & PRODUCTS
OUR WOOPS! FAMILY & COMMUNITIES
DRIVEN BY QUALITY AND RESPECT
The quality of our products is always our top priority. Everything’s crafted so that anyone who interacts with Woops!, whether with our product or our people and stores, becomes a fan.
The best way for us to show our respect for the people who put their trust in us is to deliver beyond their wildest expectations.
Our founders are from all over the world, and we’re inspired by all kinds of cultures and culinary traditions. Our diversity comes through not only in who we are as people, but also in our products. While macarons may take center stage, we also offer an assortment of international pastries, such as Belgian waffles, brownies, cookies, alfajores, pastis de nata, cremebello and more!
Along with sweets, our bakeshops also sell coffee, tea, sandwiches, bagels, and croissants, all prepared with love and care.
The people who work behind the scenes at Woops!
are key to who we are today. They’re the ones who
make the brand special; their story is our story.
“We do a lot more than just sell product. We created a lifestyle. People come to our shops and use it as a space for creativity or a source of inspiration. For example, macarons are a delicious color palette. At Thanksgiving dinner, you can bring pumpkin pie but you can also choose certain colored macarons and create an amazing centerpiece.”
Chief Design and Creative
Officer & Co-Founder
We’re one of the most loved and fastest growing franchises in America* because we invest heavily in our product, our brand, and, most importantly, in bringing customers to our franchisees’ doors.
That’s why we have a team led by our founders and some fine agency partners who work tirelessly to make sure the brand is always front and center.
A VISUAL BRAND FOR THE
At a time when an image is worth
a thousand words, our products,
bakeshops, and kiosks inspire a
A DIGITALLY-SAVVY BRAND
Technology, analytics, and digital marketing are at the core of everything we do. Accordingly, we have “the largest growing segment”* of young consumers engaging with our brand and we’re able to offer a low-cost investment for the future. *Entrepreneur, 2019
AND THE MEDIA TOO
FRANCHISE 500 – 2019
“Woops! is ranked #26
in Entrepreneur’s 2019 top 500
STILL SO MUCH MORE
We’re constantly evolving and committed to inspiring and expanding through:
Woops! Breast Cancer Awareness initiative
Activities for the family
Macaron Coloring Kits
stores in USA
WE WANT TO WORK WITH YOU
We’re looking for savvy, passionate people to join our family and invest in a brand that’s quickly becoming one of the most loved in America.
I’m not interested
IN THE LOOP
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